Step 1: Ideation
Video Ideation: Overview
When it comes to creating successful YouTube videos, the video idea plays a crucial role.
Remember this - The video idea determines the video potential and the title and thumbnail determine how much of that potential you unlock.
In this introduction video, I'll explain the difference between Spotting and Sparking.
Video Ideation: Spotting
Action Step:
Now you know how the spotting method works, your action step for this video is to come up with x2 browse-based video ideas using either the "1 of 10" method or the free method I’ve shared.
Once you have your ideas, add them to your YouTube Organiser Pro document.
This will keep your ideas organised and ready to develop into great content later on.
Video Ideation: Sparking
Action Step:
For your action step, use the Sparking Method to come up with two more viral based growth videos. If you come up with more that is fine, you just need minimum two in order to continue.
Video Ideation: Searching
Next up we are going to come up with x2 search based video ideas. Here is how.
We are looking for keywords that have a search volume of under 10,000. We then combine that with a long tail phrase that specifically describes your ideal viewer.
The tools used are:
Action Step:
Come up with two search based videos and put them into YouTube Organiser Pro.
Video Ideation: Connection
Finally we are going to come up with x2 connection based videos.
Action Step:
Add two connection based videos to YouTube Organiser Pro.
Once you've done that, you should have at least 8 video ideas ready to go. Congratulations!